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Barney Durrant
Barney Durrant

90 Followers

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Published in An Idea (by Ingenious Piece)

·Sep 30, 2022

Swipe Up - the Art of Actively Disengaging on Social Media

Marketers are always looking for engagement. I don't mean they are furiously swiping right on Tinder to find their perfect partner, but that they want people to engage with their ad campaigns or their content. What is engagement? Well, just a fancy word for doing something, so that might be…

Social Media

3 min read

Swipe Up - the Art of Actively Disengaging on Social Media
Swipe Up - the Art of Actively Disengaging on Social Media
Social Media

3 min read


Published in An Idea (by Ingenious Piece)

·Aug 25, 2022

House of the Dragon First Episode Review — Heirs of the Dragon

There are plot spoilers for episode 1 in the following review. The much awaited House of the Dragon roared on to TV screens this week filling a Game of Thrones-shaped void that has existed in many people’s hearts since the original series ended with an eighth series back in 2019…

House Of The Dragon

5 min read

House of the Dragon First Episode Review — Heirs of the Dragon
House of the Dragon First Episode Review — Heirs of the Dragon
House Of The Dragon

5 min read


Published in An Idea (by Ingenious Piece)

·May 5, 2022

Do you think in keywords?

It might seem reductive to frame your business or yourself in a series of words and phrases, but with time spent online growing and businesses transacting more and more via websites and apps, it is important to pin down your most important keywords. For your website, think about the words…

Keywords

2 min read

Do you think in keywords?
Do you think in keywords?
Keywords

2 min read


Published in An Idea (by Ingenious Piece)

·Nov 6, 2021

Where is Mark Zuckerberg’s Humanity?

Even when he was a little bot, Mark Zuckerberg could barely have imagined in his wildest dreams the power, money and influence that he would wield as an adult. Truly, the geek would inherit the earth as he steered his fledgling social media company Facebook from Harvard dorm project to…

Facebook

3 min read

Where is Mark Zuckerberg’s Humanity?
Where is Mark Zuckerberg’s Humanity?
Facebook

3 min read


Published in An Idea (by Ingenious Piece)

·Oct 19, 2021

Everything is Real, Right?

I am real. You are real. This is a real article you are reading. If you read it on your phone, it is still real. If you print it out, it will be real too. I don’t want to labour the point, but everything about this is real. During media…

Social Media

2 min read

Everything is Real, Right?
Everything is Real, Right?
Social Media

2 min read


Published in An Idea (by Ingenious Piece)

·Jul 28, 2021

Stop, Wait a Minute.

Is it better to bite your tongue? Everyone knows it is easy to get dragged into responding too quickly on social media. Whether it is the culture wars, polarised political views or public figures whose existence seems to be predated on stirring up a reaction, we each come across tens…

Social Media

2 min read

Stop, Wait a Minute.
Stop, Wait a Minute.
Social Media

2 min read


Published in An Idea (by Ingenious Piece)

·Mar 16, 2021

Respect — find out what it means to her.

“All I’m askin’ — Is for a little respect when you come home (just a little bit)” Aretha Franklin took Otis Redding’s original version of the song “Respect” and turned it into the female empowerment anthem we know today, subtly changing the message and making it a clarion call for…

Women

3 min read

Respect — find out what it means to her.
Respect — find out what it means to her.
Women

3 min read


Dec 7, 2020

Here are 10 things you can do right now to Improve your Digital Marketing for 2021.

Create an editorial calendar for your social media. Brainstorm your core SEO keywords and review your Website content against the list. Create content based on the gaps from point 2. Head to Google Trends to see what is happening in your market. Review the marketing tactics of your top 5…

Marketing

1 min read

Here are 10 things you can do right now to Improve your Digital Marketing for 2021.
Here are 10 things you can do right now to Improve your Digital Marketing for 2021.
Marketing

1 min read


Nov 11, 2020

Did Zoom Cost Greg Clarke His Job?

Greg Clarke resigned from his position as Chairman of the FA yesterday after making a series of controversial remarks during a session with the Culture, Media, Sport and Digital select committee. His offensive comments ranged from referring to black footballers as “coloured” and describing homosexuality as a “life choice” to…

Greg Clarke

3 min read

Did Zoom Cost Greg Clarke His Job?
Did Zoom Cost Greg Clarke His Job?
Greg Clarke

3 min read


Oct 5, 2020

Keywords — the Building Bricks of the Internet make your Marketing Work

A picture may paint a thousand words, but how far will that image get you in the overloaded digital indexes that drive traffic around the Internet? Google’s AI gets better each year and can automatically recognise the content of photos or transcribe the soundtrack of a video. However, for a…

Marketing

3 min read

Keywords — the Building Bricks of the Internet make your Marketing Work.
Keywords — the Building Bricks of the Internet make your Marketing Work.
Marketing

3 min read

Barney Durrant

Barney Durrant

90 Followers

Digital marketer and owner of BluebellDigital.co.uk, Writer, Xoogler

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